All work
Featured work

Branding
PayByPhone
As the Global Senior Visual Designer at PayByPhone—a parking platform in 1,300+ cities—I played a key role in taking the brand from recognizable to unmistakable.

Bois Wines
Bois is a conceptual wine brand I created to push my design boundaries by tackling the challenge every wine brand faces—standing out in a sea of predictable labels.
Branding

Video & Animation
Parking Coupons
I led the design and creation of a promotional video for PayByPhone’s latest product feature–Parking Coupons.
All work

Sombrio
I produce a catalogue that captured the authentic 'shred' experience—the rush, the community, the whole culture—while showcasing Sombrio's gear. The challenge was making something that felt real to the community while still doing its job commercially.

Ryan Hartt
Ryan Hartt is a top 10% Vancouver real estate agent who needed branding to match his performance. He came to me for a complete brand overhaul—logo variations, color palette, typography, guidelines, the full package.

A. Craig & Son Painting
A Craig & Son Painting came to me to have their logo modernized as they sought to expand their marketing materials. In addition to the primary logo, I designed an 85th anniversary alternate logo, business cards, t-shirts, signage and vehicle wraps.

Sugoi Custom
Sugoi is an athletic wear company that specializes in cycling and running. I created the company’s Custom Catalogue–a unique asset featuring the custom collection and how each item could be personalized. The catalogue features a timeless design aimed at simplifying customer choices.

Simplify Your Summer
Building on the success of PayByPhone’s ‘Block Party’ campaign, I developed and executed the creative vision for a second ‘support local’ campaign. The goal of ‘Simplify Your Summer’ was to grow adoption for the PayByPhone app.